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Customer outcome case study template

A reusable case-study structure for the first permissioned customer receipt. Fill the data fields and switch the status to published after approval.

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Receipt status

Status

Template - not public proof yet

60-day engagement lift

Replace with verified percentage or range

Consent

Template only. Do not publish as customer proof until written approval covers attribution, metrics, quote, and preview copy.
Customer-approved name

Customer outcome case study template

Replace with the customer-approved outcome summary after consent, metric capture, and final review.

60-day engagement lift

Replace with verified percentage or range

Time saved per week

Replace with verified hours saved

Channels activated

Replace with approved channel count
Early customerContent, marketing, or creator team
Template mode

This page is a publish template, not a customer claim. Replace the placeholder fields with approved customer copy and verified metrics before switching the case-study status to published.

Outcome metrics.

The same metric fields feed the case-study page and any reusable testimonial cards.

Metric

60-day engagement lift

Replace with verified percentage or range

First 60 days after Genfeed-assisted publishing starts

Evidence required: Baseline export plus 60-day analytics export

Metric

Time saved per week

Replace with verified hours saved

Representative production week after onboarding

Evidence required: Customer interview note or time-tracking summary

Metric

Channels activated

Replace with approved channel count

Channels live by the end of the case-study window

Evidence required: Connected-channel list or published campaign URLs

Challenge

Replace this with the customer-approved starting point: publishing cadence, workflow bottleneck, and measurable business goal before Genfeed.

Genfeed workflow

Replace this with the approved Genfeed workflow: source inputs, content formats generated, approval path, publishing channels, and measurement loop.

Outcome

Replace with the customer-approved outcome summary after consent, metric capture, and final review.

Story workflow.

Use these sections to draft the first proof asset without changing page components.

01

Baseline

Document the customer baseline before Genfeed enters the publishing workflow.

30-day baseline, current tools, weekly hours, channels live

02

Genfeed workflow

Capture the Genfeed setup: brand system, workflow, generated formats, approvals, and publishing destinations.

Workflow summary, approved formats, channel list

03

Measured outcome

Measure the first 60 days against the baseline and summarize the operational change.

60-day analytics export, interview notes, approved quote

Publish checklist.

All required checks must clear before a testimonial can appear on pricing or landing pages.

Consent covers public name, logo, attribution, and quote use

Required

60-day engagement lift is backed by source evidence

Required

Time saved and channels activated are verified with the customer

Required

Customer has approved the final page preview

Required

Pricing and landing-page testimonial slots point to approved copy

Required

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