Step 04 scores your profile against six dimensions before Genfeed drafts anything.
Attractive character
Whether your point of view is specific enough to be memorable, not just correct.Origin story
The moment that explains why you do this work — sourced from your own interview, not invented.Big Domino
The single belief that, if your audience adopted it, would make everything else you say obvious.New opportunity
What has changed in your market that makes the old way of doing things obsolete.Authority signals
The proof — talks, clients, results, credentials — that backs up the claim before anyone asks for it.Differentiation
What you say that a generic expert in your category would not, and why it matters.